The exact revenue you must hit to cover your life, run your business, and pay yourself a profit. Plug in your real numbers — it calculates live, right here, nothing leaves your device.
This is the Cashflow Hero method (P.I.E.S Hero). Your Freedom Number is the monthly target that funds Cost To Do You + Cost To Do Business + the profit you actually want to keep. Hit it every month and you're free. — East 💎
01
Your Numbers
Use real, honest figures. You can edit any of them anytime — the results update instantly.
Your Freedom Number
$0
per month · the target that covers everything + your profit
Weekly Pace
$0
What you must bring in each working week.
Clients Needed / mo
0
At your avg revenue per client.
Break-Even Point (BEP)
$0
Bills covered, $0 profit. Below this you're losing.
Clients to Break Even
0
The floor you can't drop under.
Annual Projection
$0
Freedom Number × 12 — your yearly run rate at target.
The month, from $0 to Freedom—
Break-even (covers all costs) Profit you keep
02
The Target, In Plain Numbers
A worked example of the Cashflow Hero math, so the model is obvious.
Monthly goal (Freedom Number)$10,000 / mo
Average revenue per client$2,500 / mo
Clients needed ( $10,000 ÷ $2,500 )4 clients
Weekly pace ( $10,000 ÷ 4 weeks )~$2,500 / wk
Annual projection ( $10,000 × 12 )$120,000 / yr
Read it like this: "I need 4 good clients at $2,500 a month to hit $10,000. That's my Freedom Number. Everything below it is survival; everything above it is freedom."
03
Know Your Numbers
The five KPIs every Cashflow Hero tracks. Master these and you run the business — it doesn't run you.
Freedom #
Freedom Number
The monthly revenue that covers your cost of living + cost of business + profit goal. Your single north-star target.
BEP
Break-Even Point
The revenue where total income equals total cost — $0 profit. The floor you must never fall below.
KPIs
Key Performance Indicators
The handful of numbers you check weekly — clients closed, revenue, pace vs. target — so nothing drifts.
LTV
Lifetime Value
Total revenue one client brings over the whole relationship. Higher LTV means fewer clients to hit Freedom.
CAC
Customer Acquisition Cost
What it costs to win one client. Keep CAC well under LTV and every new client compounds your profit.
04
Get My Freedom Number Plan
Want the path to actually hit this number — the offer, the pace, the client math built around you?
Drop your name and email. Tapping Send to East compiles your numbers + results into one message and ships it over. Nothing is stored on any server — it only fills your own email app.