◆ $111 · UNIT MENU ◆
SELF · EXEC
No bundles. No retainers. No timelines that drift.
One unit. $111.
Every Self Exec deliverable, priced flat.
$111 / unit
◆ AUTOMATE OR DIE ◆ WE GET PAID TO SAVE TIME ◆
01
Front Line · Receptionist
5 units
F-01
AI voice receptionist line — your number, your persona, your script, 24/7 answer
111
F-02
Custom voice persona — name, tone, opening line, escalation rules
111
F-03
Inbound capture → CRM — every call transcribed, named, routed to a lead file
111
F-04
After-hours flow — night/weekend behavior, callback windows, on-call routing
111
F-05
Caller-to-text bridge — caller leaves a message, you read it in SMS within 60 seconds
111
02
Web · Pages · Hosting
10 units
W-01
Speed-build landing page — single-page, deployed in ~2 hours, like the Diamond Cut / MB drops
111
W-02
Custom domain + tunnel — DNS, SSL, Cloudflare ingress, your subdomain live
111
W-03
Logo + brand asset placement — swap your logo, color from logo, retina-ready
111
W-04
SEO + OG metadata pass — title, description, social cards, schema
111
W-05
Newsletter capture form — email-in, list wired to your provider
111
W-06
Booking widget embed — calendar slot picker tied to your phone/email
111
W-07
Press kit / EPK page — bio, photos, tracks, tech rider, links, downloadable
111
W-08
Music streaming strip — Spotify + Apple + DistroKid hyperfollow on one page
111
W-09
Mobile responsiveness audit — iPhone / Android / iPad ironed flat
111
W-10
Color/aesthetic pivot — swap palette across whole page (like pink→blue on MB)
111
03
Brand · Identity
6 units
B-01
Logo concept (1 brief) — monogram, wordmark, or seal, your call
111
B-02
Color palette + type system — 5 colors, 2 fonts, usage rules
111
B-03
Social banner pack — IG, FB, X, YouTube — sized + delivered
111
B-04
Avatar / profile photo prep — background out, color correct, square + circular
111
B-05
One-pager (HTML + PDF) — elevator pitch, services, contact, printable
111
B-06
Single artwork / cover art — 3:3 + 16:9 + 9:16 sizes for the same piece
111
04
Comms · Email · SMS · Calendar
7 units
C-01
Email auto-reply flow — 1 trigger → 1 templated response, routed
111
C-02
SMS auto-reply flow — same shape, SMS-side
111
C-03
Dual-fire lead routing — one inbound creates email + SMS + calendar event at once
111
C-04
Inbox triage pack — 5 rules, labels, auto-archive, priority lifts
111
C-05
Daily digest summary — your inbox in 5 bullets, every morning, via email or SMS
111
C-06
Follow-up sequence — 3-touch outreach: day 0, day 3, day 7
111
C-07
Voice-to-text intake — you talk, it turns into structured text in your CRM
111
05
Automation · Integrations
6 units
A-01
Cross-app webhook bridge — 1 hook connecting 2 apps (PayPal→Asana, Calendly→Notion, etc.)
111
A-02
Calendar auto-create from inbound — "book me Wed 7pm" → event lands in Spark/Google Cal
111
A-03
Cron / scheduled job — 1 recurring task, daily/weekly, your spec
111
A-04
Webhook receiver endpoint — your URL accepts POSTs and routes to action
111
A-05
Form-to-everywhere — 1 form posts to email + SMS + sheet + CRM at once
111
A-06
Spreadsheet pipeline — Sheet → enrichment → outbound, automated
111
06
AI Agents · Voice · Possession
7 units
X-01
Custom AI assistant skill — 1 capability bolted onto your Claude/ChatGPT
111
X-02
Claude Code hook script — 1 lifecycle event (Stop, PostToolUse, etc.) wired to your behavior
111
X-03
MCP server install + wire-up — 1 server, registered, scoped, ready
111
X-04
Voice Gate page (STT page) — talk to your stack from any browser, anywhere
111
X-05
Siri Possession shortcut — iOS shortcut that runs your stack hands-free
111
X-06
Local LLM swap (Ollama) — install + register one local model for sovereignty
111
X-07
KB ingestion (1 source) — repo, folder, drive, or site → searchable memory
111
07
Social · Content
5 units
S-01
Social post pack (5 posts) — copy + image direction, drop-ready
111
S-02
Caption + hashtag set — 10 captions, 30 hashtags, tone-matched
111
S-03
Cross-platform schedule (1 platform) — 2 weeks queued, auto-post, tracked
111
S-04
Bio + Linktree pass — rewrite + reorder for conversion
111
S-05
Auto-DM responder — 1 platform, 1 trigger phrase, 1 response chain
111
08
Music · Production
5 units
M-01
Track mastering pass — 1 song, loudness + EQ + spatial polish
111
M-02
Mix revision — 1 song, 1 round of changes from your notes
111
M-03
Beat selection + arrangement — 3 beats curated to your direction + map
111
M-04
DistroKid wire-up — release set up, metadata, art, scheduled drop
111
M-05
Hyperfollow / smart link — 1 link that opens in Spotify/Apple/Amazon/Tidal
111
09
Ops · CRM · Docs
6 units
O-01
Lead capture sheet — structured intake form → contact record
111
O-02
Onboarding doc scaffold — welcome → intake → kickoff, your tone
111
O-03
Booking pipeline (kanban) — lead → qualified → booked → done, on a board
111
O-04
Invoice template (your brand) — reusable, fillable, sendable
111
O-05
Contract template — service agreement skeleton, ready for fill
111
O-06
Quote → invoice flow — send a quote, on accept it auto-bills
111
10
Infra · Build · Deploy
5 units
I-01
Cloudflare tunnel hostname — add 1 subdomain to your tunnel
111
I-02
GitHub Pages repo wire-up — repo created, branch pushed, custom domain bound
111
I-03
FastAPI/Express service boot — 1 backend, dockered, started, tunneled
111
I-04
File explorer surface — 1 drive folder → public/private URL
111
I-05
Backup snapshot rule — 1 folder mirrored to remote on schedule
111
Sixty-two units. Every one of them $111. No surprises, no scope creep, no clocking hours — one unit at a time until you're handling more than you can carry.